Function of Beauty and Living Proof are two hair brands born out of the minds of MIT grads and professors. Their concepts are similar- use science to create the best hair products possible for consumers, but their execution is different. Living Proof has created patented molecules and technology to achieve results, while Function …

If you want an introduction to how to best engage the multicultural market, consider these 3 actions Representatives from Ebony Magazine, Black Opal, InHerShoesBlog.com, “love, Aunt Bonnie” (a digital community for multicultural women), and Kline consumer products groups discussed how to successfully win with multicultural consumers. Don’t treat multicultural consumers …